{"id":948,"date":"2009-03-09T11:59:00","date_gmt":"2009-03-09T11:59:00","guid":{"rendered":"http:\/\/smallbizsurvival.com\/?p=948"},"modified":"2014-08-27T07:47:38","modified_gmt":"2014-08-27T12:47:38","slug":"should-i-blog-for-my-small-business","status":"publish","type":"post","link":"https:\/\/smallbizsurvival.com\/2009\/03\/should-i-blog-for-my-small-business.html","title":{"rendered":"Should I blog for my small business"},"content":{"rendered":"

\"Harvest<\/a>How do you tell if a blog is right for your small business? What if you’ve heard of blogs, but aren’t sure what it means? For today’s Small Biz 100, we’re going to go over some small business blog basics.<\/p>\n

First, what is a blog? It’s a special type of website, one that is designed to be regularly updated. Posting an update is about the same as writing an email. This site is a blog, and I also use one for my small business, Allen’s Retail Liquors<\/a>. If you haven’t set up a website before, do get some help at least with the setup.<\/p>\n

Now to the big question, should you blog for your small business? Here is one great way to tell. Write down every basic question a customer asks you. <\/b>Start today, and do this for two weeks. If you end up with a long list of questions you can answer, then you have enough material to start a blog. If you don’t, then a blog may not work as well for. <\/p>\n

But what if my customers aren’t online? <\/i>
Of course, you’d love to have your blog draw more local customers in your front door, or bring you more signed contracts. However, that might not work if you are in a small town with few local people online. Drawing customers isn’t the only purpose to blogging. <\/p>\n

Side benefits from blogging<\/b><\/p>\n

    \n
  1. An answer resource for customers. <\/i>
    The next time a customer asks you a basic question, you can encourage them to read the answer online.\u00a0<\/li>\n
  2. An answer resource you can publish in many forms.
    <\/i>Once you’ve written those answers, you can:\n