{"id":1773,"date":"2006-05-04T13:58:00","date_gmt":"2006-05-04T13:58:00","guid":{"rendered":"http:\/\/smallbizsurvival.com\/?p=1773"},"modified":"2014-08-27T07:49:52","modified_gmt":"2014-08-27T12:49:52","slug":"grow-billion-dollar-business","status":"publish","type":"post","link":"https:\/\/smallbizsurvival.com\/2006\/05\/grow-billion-dollar-business.html","title":{"rendered":"Grow a billion dollar business"},"content":{"rendered":"<p>Want to build a <a href=\"https:\/\/smallbizsurvival.com\/2006\/03\/million-vs-billion-vs-trillion.html\">billion dollar<\/a> company from your small town? David Thomson wrote the book on it, <i>Blueprint to a Billion<\/i>, profiled on <a href=\"http:\/\/money.cnn.com\/2006\/04\/26\/smbusiness\/7secrets_fsbbillion_fsb\/index.htm\">Fortune Small Business<\/a>. (Brought to our attention by <a href=\"http:\/\/sixdisciplines.blogspot.com\/2006\/05\/small-business-growth-strategies.html\">Be Excellent<\/a>.)<\/p>\n<p>Here are the seven principles Thompson postulates:<\/p>\n<blockquote>\n<p>     <b>1. Create and sustain a breakthrough value proposition.<\/b> Create an entirely new market for their products and services, redefine an existing market or simply suck all the oxygen out of a market by underpricing the competition.<\/p>\n<p>     <b>2. Exploit a high-growth market.<\/b> It&#8217;s kind of tough to hit a billion in sales if the total demand for your product doesn&#8217;t exceed a billion dollars.<\/p>\n<p>     <b>3. Focus relentlessly on cash flow.<\/b>  As a result they are able to finance their own growth at less cost than competitors who take on debt or give up equity to investors.<\/p>\n<p>     <b>4. Leverage big-brother alliances.<\/b><\/p>\n<p>     <b>5. Pack your board with industry experts.<\/b><\/p>\n<p>     <b>6. Use marquee customers to build credibility.<\/b><\/p>\n<p>     <b>7. Build an inside-outside leadership team.<\/b> In most such partnerships, one leader concentrates on internal operations while the other leader represents the company for clients and investors.<\/p>\n<\/blockquote>\n<p>Thompson did three years of research and quantified his data. If you are looking to grow into a super big company, give it a read.<\/p>\n<p><a href=\"http:\/\/del.icio.us\/bjmccray\/small+biz\" rel=\"tag\">small biz<\/a> <a href=\"http:\/\/del.icio.us\/bjmccray\/rural\" rel=\"tag\">rural<\/a> <a href=\"http:\/\/del.icio.us\/bjmccray\/entrepreneurship\" rel=\"tag\">entrepreneurship<\/a> <a href=\"http:\/\/del.icio.us\/bjmccray\/david+thomson\" rel=\"tag\">David Thomson<\/a> <a href=\"http:\/\/del.icio.us\/bjmccray\/blueprint+to+a+billon\" rel=\"tag\">Blueprint to a Billion<\/a> <a href=\"http:\/\/del.icio.us\/bjmccray\/growth\" rel=\"tag\">growth<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Want to build a billion dollar company from your small town? David Thomson wrote the book on it, Blueprint to a Billion, profiled on Fortune Small Business. (Brought to our attention by Be Excellent.) Here are the seven principles Thompson postulates: 1. Create and sustain a breakthrough value proposition. Create an entirely new market for [&hellip;]<\/p>\n","protected":false},"author":8,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","episode_type":"","audio_file":"","cover_image":"","cover_image_id":"","duration":"","filesize":"","date_recorded":"","explicit":"","block":"","filesize_raw":"","jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_newsletter_tier_id":0,"footnotes":""},"categories":[8],"tags":[],"jetpack_sharing_enabled":true,"jetpack_featured_media_url":"","_links":{"self":[{"href":"https:\/\/smallbizsurvival.com\/wp-json\/wp\/v2\/posts\/1773"}],"collection":[{"href":"https:\/\/smallbizsurvival.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/smallbizsurvival.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/smallbizsurvival.com\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/smallbizsurvival.com\/wp-json\/wp\/v2\/comments?post=1773"}],"version-history":[{"count":2,"href":"https:\/\/smallbizsurvival.com\/wp-json\/wp\/v2\/posts\/1773\/revisions"}],"predecessor-version":[{"id":8457,"href":"https:\/\/smallbizsurvival.com\/wp-json\/wp\/v2\/posts\/1773\/revisions\/8457"}],"wp:attachment":[{"href":"https:\/\/smallbizsurvival.com\/wp-json\/wp\/v2\/media?parent=1773"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/smallbizsurvival.com\/wp-json\/wp\/v2\/categories?post=1773"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/smallbizsurvival.com\/wp-json\/wp\/v2\/tags?post=1773"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}