{"id":1349,"date":"2007-09-15T15:46:00","date_gmt":"2007-09-15T15:46:00","guid":{"rendered":"http:\/\/smallbizsurvival.com\/?p=1349"},"modified":"2014-08-27T07:48:39","modified_gmt":"2014-08-27T12:48:39","slug":"common-small-business-mistakes-setting","status":"publish","type":"post","link":"https:\/\/smallbizsurvival.com\/2007\/09\/common-small-business-mistakes-setting.html","title":{"rendered":"Common small business mistakes &#8211; Setting business hours"},"content":{"rendered":"<p>Common mistakes can kill your small business, but most of them can be easily corrected or avoided.<\/p>\n<p><span>Today&#8217;s bad example: inconsistent business hours.<\/span><br \/>A local restaurant is open, I think, Saturday at 5 pm, Sunday at 11 am for lunch only, and Monday sometime. In fact, they are only newly re-opened from a previous failure. They had screwy hours then, too. Each week, they&#8217;d run an ad with the new business hours.<\/p>\n<p>Another local retail store has posted hours, a bit inconsistent, but at least they are posted. The problem is that they don&#8217;t consistently follow their posting. They are frequently not open at a posted time.<\/p>\n<p>How are customers supposed to adapt to this? In fact, they don&#8217;t. Customers just go elsewhere.<\/p>\n<p>How do you correct the mistake of inconsistent hours? Here are some tips for setting your business hours:<\/p>\n<ol>\n<li>Think about when your target customers want you to be open. Ask them.<\/li>\n<li>Set an incredibly easy to understand schedule.<\/li>\n<li>Publicize your business hours in all the media you use.<\/li>\n<li>Be open when you say you will. Open on time, and don&#8217;t close early.<\/li>\n<\/ol>\n<p>I know, emergencies will occur, but do your best!<\/p>\n<p>Together, we are going to try to help each other out of these most common, deadly mistakes. You can use real world examples, real small businesses. Write it up, take a picture, or shoot a short video. Take care not to embarrass the offenders! Key point: include suggestions on how to do it right!<\/p>\n<p><em>New to SmallBizSurvival.com? Take the <a href=\"https:\/\/smallbizsurvival.com\/2006\/05\/tour-of-small-biz-survival_29.html\"> Guided Tour<\/a>. Like what you see? <a href=\"https:\/\/smallbizsurvival.com\/get-updates.html\">Get our updates<\/a>. Want more stories? Read our <a href=\"http:\/\/www.google.com\/reader\/shared\/12993080560624646904\">shared stories from all over<\/a>.<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Common mistakes can kill your small business, but most of them can be easily corrected or avoided. Today&#8217;s bad example: inconsistent business hours.A local restaurant is open, I think, Saturday at 5 pm, Sunday at 11 am for lunch only, and Monday sometime. In fact, they are only newly re-opened from a previous failure. They [&hellip;]<\/p>\n","protected":false},"author":8,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","episode_type":"","audio_file":"","cover_image":"","cover_image_id":"","duration":"","filesize":"","date_recorded":"","explicit":"","block":"","filesize_raw":"","jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_newsletter_tier_id":0,"footnotes":""},"categories":[3,24],"tags":[],"jetpack_sharing_enabled":true,"jetpack_featured_media_url":"","_links":{"self":[{"href":"https:\/\/smallbizsurvival.com\/wp-json\/wp\/v2\/posts\/1349"}],"collection":[{"href":"https:\/\/smallbizsurvival.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/smallbizsurvival.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/smallbizsurvival.com\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/smallbizsurvival.com\/wp-json\/wp\/v2\/comments?post=1349"}],"version-history":[{"count":2,"href":"https:\/\/smallbizsurvival.com\/wp-json\/wp\/v2\/posts\/1349\/revisions"}],"predecessor-version":[{"id":8117,"href":"https:\/\/smallbizsurvival.com\/wp-json\/wp\/v2\/posts\/1349\/revisions\/8117"}],"wp:attachment":[{"href":"https:\/\/smallbizsurvival.com\/wp-json\/wp\/v2\/media?parent=1349"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/smallbizsurvival.com\/wp-json\/wp\/v2\/categories?post=1349"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/smallbizsurvival.com\/wp-json\/wp\/v2\/tags?post=1349"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}