{"id":11343,"date":"2017-05-15T06:24:29","date_gmt":"2017-05-15T11:24:29","guid":{"rendered":"http:\/\/smallbizsurvival.com\/?p=11343"},"modified":"2022-11-08T10:38:15","modified_gmt":"2022-11-08T16:38:15","slug":"surprising-results-in-the-survey-of-rural-challenges-2017","status":"publish","type":"post","link":"https:\/\/smallbizsurvival.com\/2017\/05\/surprising-results-in-the-survey-of-rural-challenges-2017.html","title":{"rendered":"Surprising results in the Survey of Rural Challenges 2017"},"content":{"rendered":"<div id=\"attachment_11344\" style=\"width: 650px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-11344\" class=\"wp-image-11344 size-full\" src=\"https:\/\/smallbizsurvival.com\/wp-content\/uploads\/2017\/05\/Small-Town-CC0-public-domain.jpg\" alt=\"\" width=\"640\" height=\"426\" srcset=\"https:\/\/smallbizsurvival.com\/wp-content\/uploads\/2017\/05\/Small-Town-CC0-public-domain.jpg 640w, https:\/\/smallbizsurvival.com\/wp-content\/uploads\/2017\/05\/Small-Town-CC0-public-domain-300x200.jpg 300w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/><p id=\"caption-attachment-11344\" class=\"wp-caption-text\">The Survey of Rural Challenges 2017 identified bright spots as well as concerns from small town people<\/p><\/div>\n<p>&nbsp;<\/p>\n<p>SmallBizSurvival.com and SaveYour.Town joined forces to conduct an international rural survey of 250 rural people during 2017. Some of the results don&#8217;t match up with the usual stories we hear about rural.<\/p>\n<p>A few surprising results:<\/p>\n<ul>\n<li>More people mentioned a lack of workers than mentioned a lack of jobs<\/li>\n<li>More people were interested in maker trends than manufacturing trends<\/li>\n<li>More people focused on downtown issues than on recruiting outside businesses<\/li>\n<\/ul>\n<p>Media stories about rural and small towns tend to focus on some well-worn themes that don&#8217;t match up to our survey results:<\/p>\n<ul>\n<li>Media often descend on a town when it suffers the loss of a major employer or other serious blow, but this was the least commonly-chosen rural challenge<\/li>\n<li>Crisis-driven stories focus on the loss of manufacturing jobs and portray a desire for the return of factories to rural areas, but people in our survey didn&#8217;t mention it and focused instead on local entrepreneurs<\/li>\n<li>Stories about the lack of small business lending say it&#8217;s holding back local business, but more rural people cited the lack of usable buildings than the lack of loans<\/li>\n<\/ul>\n<p>While the <span class=\"lG\">survey<\/span> was designed to identify rural challenges, people also answered with opportunities or solutions. Some included:<\/p>\n<ul>\n<li>Tourism trends to take advantage of<\/li>\n<li>Opportunity to provide accommodations to visitors or housing to residents<\/li>\n<li>Opportunity to provide family-friendly activities<\/li>\n<\/ul>\n<p>Go to the <a href=\"https:\/\/smallbizsurvival.com\/survey-of-rural-challenges.html\">Survey Results page<\/a> for the full report, and while you&#8217;re there you can also sign up for action steps you can take based on the survey results.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>&nbsp; SmallBizSurvival.com and SaveYour.Town joined forces to conduct an international rural survey of 250 rural people during 2017. Some of the results don&#8217;t match up with the usual stories we hear about rural. A few surprising results: More people mentioned a lack of workers than mentioned a lack of jobs More people were interested in [&hellip;]<\/p>\n","protected":false},"author":8,"featured_media":11344,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","episode_type":"","audio_file":"","cover_image":"","cover_image_id":"","duration":"","filesize":"","date_recorded":"","explicit":"","block":"","filesize_raw":"","jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_newsletter_tier_id":0,"footnotes":""},"categories":[14,10,3,8,36],"tags":[597,523],"jetpack_sharing_enabled":true,"jetpack_featured_media_url":"https:\/\/smallbizsurvival.com\/wp-content\/uploads\/2017\/05\/Small-Town-CC0-public-domain.jpg","_links":{"self":[{"href":"https:\/\/smallbizsurvival.com\/wp-json\/wp\/v2\/posts\/11343"}],"collection":[{"href":"https:\/\/smallbizsurvival.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/smallbizsurvival.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/smallbizsurvival.com\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/smallbizsurvival.com\/wp-json\/wp\/v2\/comments?post=11343"}],"version-history":[{"count":3,"href":"https:\/\/smallbizsurvival.com\/wp-json\/wp\/v2\/posts\/11343\/revisions"}],"predecessor-version":[{"id":13740,"href":"https:\/\/smallbizsurvival.com\/wp-json\/wp\/v2\/posts\/11343\/revisions\/13740"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/smallbizsurvival.com\/wp-json\/wp\/v2\/media\/11344"}],"wp:attachment":[{"href":"https:\/\/smallbizsurvival.com\/wp-json\/wp\/v2\/media?parent=11343"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/smallbizsurvival.com\/wp-json\/wp\/v2\/categories?post=11343"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/smallbizsurvival.com\/wp-json\/wp\/v2\/tags?post=11343"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}